Author Information
Akhil Shahani
Member since 02nd May 2008
Displaying 166 to 180 (of 267 articles)
15th May 2008
With event marketing, you can participate as a marketer in a live event such as a game or concert to communicate your message. Or, you can specially create an event that supports your marketing communication agenda. However you choose to do it, event ma...
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15th May 2008
You have initiated a business of your own couple of years back, and the progress is in full swing. Consumers feel the products are awesome, and you are all set to expand your reach. And why not! But, just when you think you’re ready to take the next big...
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15th May 2008
Leadership is a relationship between leaders and followers. The foundation of this relationship is trust. Ethics refer to the principles that define behavior as right, good and proper. There is an inextricable link between leadership and ethics. Leaders...
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15th May 2008
Employee Stock Ownership Plans, better known as ESOPs, is proving to be a great means of compensating employees. ESOPs make more sense for startup firms, faced with growth prospects, whose employees stand to gain immensely from owning a stake.
The c...
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15th May 2008
Is scarcity of funds obstructing your venture? Are you looking for ways to finance your new business but dread the thought of monthly loan installments? If you said yes to the above, equity financing is what your business needs. Equity financing helps y...
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15th May 2008
Entrepreneurship comes with more baggage than one would expect. From designing a logo to picking a financial planner, a lot needs to be understood and executed systematically to succeed in commercial endeavors. The order of things could be particularly di...
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15th May 2008
Early to bed, early to rise, work like hell and advertise- Ted Turner
As long as you are going to be thinking anyway, think big- Donald Trump
Starting out as an entrepreneur comes with a bag of mixed emotions; excitement is common to all but so also...
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15th May 2008
One of the most critical challenges for businesses today is determining how much risk they can tackle to create value. Research indicates that six out of ten senior executives lack confidence in their company’s risk management practices.
If you wan...
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15th May 2008
You have the business idea, a plan and enough finance to start off your own home business. What’s the next step? How do you ensure that your home business is legal? Obviously you want to be on the right side of the law. You do not want to be penalized ...
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15th May 2008
The days of business planning, incorporation and start-up pains are over. Everything is set for you to start off your new business. Just when you think all the paperwork is done, the Employer Identification Number stares you in the face. What is it? Well...
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15th May 2008
Consider the following statistics:
• Every day 8 billion emails are exchanged on the Internet.
• The average business user spends at least 2 hours a day dealing with email.
No wonder that almost everyone who uses email as the primary mode of c...
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15th May 2008
With the rapid advent of technology, email has become the standard form of communication. It is estimated that 95% of professionals use email for work related correspondence. It is becoming the accepted form of communication in today’s world and replaci...
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15th May 2008
E-mail is a powerful tool for gaining a customer base faster than by traditional methods. E-mail broadcasting is a service that enables you to distribute thousands of customized e-mails per hour and collect information right after they have been sent out!...
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15th May 2008
Most small businesses encounter tight budgets in their first few months. While the business is unlikely to have taken off in such a short span of time, there is no holding back of expenses. So, how do you combat the travails of working under a budget co...
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15th May 2008
The internet facilitates open and easy communication across the globe, and has made e-commerce possible. However, because of its unregulated nature, it poses a threat to the security of e-commerce systems. Hence, as an e-business owner, you should be re...
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