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<title>Eddie Smith's Articles</title>
<link>http://www.financealley.com</link>
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<webMaster>editorial@financealley.com</webMaster>
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<title>Protecting client relationships in tough times</title>
<description>Given the current global economic crisis, your existing client base has never been more important. Protecting and building on these key relationships is not only vital to ride out the difficult times, but also to ensure they stay with you for the long ter...</description>
<link>http://www.financealley.com/article_690362_64.html</link>
<pubDate>20th November 2008</pubDate>
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<item>
<title>Are people more inclined to buy from someone they like?</title>
<description>On the face of it, the strongest solution should always win the new business, regardless of how much the client likes you. However, it’s commonly accepted that personality factors can influence decisions in awarding new business. So to what degr...</description>
<link>http://www.financealley.com/article_658590_64.html</link>
<pubDate>07th October 2008</pubDate>
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<title>Removing risks from your new business strategy</title>
<description>This article identifies the risks business developers often face and the strategies used to minimise them. Winning complex new business is achieved by the systematic removal of risks and the effective deployment of strengths. Ri...</description>
<link>http://www.financealley.com/article_632411_64.html</link>
<pubDate>09th September 2008</pubDate>
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<title>How to use five core strengths to win business</title>
<description>Today we look more closely at five core strengths and how they can be put to good use in your sales strategy. Strengths generally fall into one of five categories, each with a specific actio...</description>
<link>http://www.financealley.com/article_573239_64.html</link>
<pubDate>10th July 2008</pubDate>
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<title>Four steps for winning new business in tough times</title>
<description>Winning complex new business requires a disciplined strategy, especially when the market tightens. By using a systematic approach, business developers can increase the flow of opportunities and identify which specific actions will close the deal. 
When t...</description>
<link>http://www.financealley.com/article_564159_64.html</link>
<pubDate>26th June 2008</pubDate>
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